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114 JANUARY 2017 COATINGSPROMAG.COM Industry Insight I n preparation for this article, I pulled up from my archives the official CoatingsPro Magazine writers' guidelines from 15 years ago. Take a look at this excerpt; see if it sounds familiar: "Coat ingsPro ar tic les are w r itten w ith high-per for mance coatings crews in mind. Many are in business for themselves; others work for companies, large and sma l l. T hey are mobi le and work reg iona l ly. T hink of a team of three, si x, nine, or more men busting their tai ls — 14 hours a day, si x days a week if a par ticu lar project demands — to completely resur face the f loor of a factor y that on Monday needs to open its doors to 400 workers. T hey are hardwork ing , r ug ged, conf ident, and ver y, ver y proud of their work. And, it should be mentioned, dedicated!" Like the time in 2006 when a small, Texas-based coatings contractor dropped everything to send a four-man scuba diving crew to California to install a coatings patch on the hull of a nuclear submarine. W hile the divers took a red-eye flight from Houston to San Diego, the coatings supplier overnighted the product. e dedicated, hardworking crew fought tricky underwater currents and worked with extremely limited visibility to get the job done on time so the sub could leave port on schedule. On the other end of the spectrum, the long-term dedication of a 150-man crew was required to remove lead-based paint and recoat New York City's 59th Street Bridge. e 8 million-square-foot (743,224 m²) coatings project began in 2004 and took five years to complete — during which the crew was not allowed one single daylight traffic lane closure! en there was the time in 2014 when a four- to five-man crew roller applied a reinforced liquid waterproof roofing system to breathe extra life into a failing built-up roof (BUR). e roof, atop an A lbuquerque, New Mexico, courthouse, comprised so many differ- ent levels and small segments that one area was only accessible through the window of a judge's chambers. It required a different type of dedication to leave the judge's chamber as spotless as they found it. A lot has changed over the past 15 years, but one constant is the intense level of dedication demonstrated by coatings professionals who help keep this industry strong. Dedication. You either have it, or you're not long in the coatings business! CP Photo courtesy of author CoatingsPro articles are written with high-performance coatings crews in mind. Many are in business for themselves; others work for companies, large and small. They are mobile and work regionally. By Jack Innis, Contributing Editor Dedication: One Thing Never Changes!