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8 In This Issue JANUARY 2017 VOL. 17, NO. 1 10 Beneath the Surface 11 Letters to the Editor 11 What's on the Web 12 Industry Briefs Coatings industry news. 18 Editorial Advisory Group 20 Coatings News From NACE 22 Notes From the Blog 24 Marketing Savvy Online reviews are now a normal part of life. But what can you do if not all of yours are positive? Don't go to the dark side: get some tips here! 26 Contractor's Corner Creating customers that promote your business for you is just good business. It might require a few changes to eliminate "bad profits." 28 Inspector's Corner Safety is an important part of every jobsite — even for inspectors! Not all safety-related concerns are obvious. 32 Safety Watch Falls don't just pertain to people; they can also happen to tools and materials. You may need netting on your next at-height job. 33 Work It Safe 44 Special Segment: Anniversary Timeline 92 Special Segment: Anniversary Industry Insight 100 ProFile "Green" means different things to different people, but for this Chicago-based contractor, it leads to both sustainability and success. 102 New & Noteworthy New products and services for pros. 108 Upcoming Events 109 ShowTime 110 Tech Tricks Painter's tape offers another helpful line on a coatings job. 110 ProFILES 2017 Advertiser Index 111 Advertiser Index 112 MarketPlace 114 Industry Insight DEPARTMENTS EPOXY SYSTEM 36